At TrueCommerce Nexternal, We Love Beer as Much as You Do!
We’ve focused on serving beer, wine and spirits businesses since 2000—including craft breweries, hard cider brewers and distilleries. We have years of experience and numerous built-in features to help you build your customer base, drive repeat business and create loyal customers.
Built-In Features Craft Brewers Love
- Allocation feature streamlines the sale of high-demand, small lot releases directly to consumers.
- Leverage built-in features to more conveniently manage beer clubs, pickup parties and special events.
- Password-protected B2B portal facilitates special pricing, B2B exclusive products, bulk sales and unique billing options for distributors and wholesalers.
- Highly secure, hosted system protects your customer data and offers full PCI compliance, daily scans and the latest encryption technology.
More Sales, Less Selling
- It’s easy to add a TrueCommerce Nexternal-powered storefront to your current website and customize it to match your branding.
- A single database supports point of sale, club and online sales.
- Distributors can purchase beer or point-of-sale materials online at their convenience, increasing customer satisfaction and minimizing service overhead.
- Capture B2C, B2B and phone orders in a single system.
Saving You Time
- Send designer emails to customers and facilitate marketing to targeted segments with our MailChimp Connector.
- A dedicated account manager will facilitate setup, training and ongoing customer service.
- Our one cloud-based system supports many of the nuances of B2B and B2C purchasing, eliminating the need for add-ons and manual effort.
- Advanced shipping options offer exceptional flexibility, accuracy, customer segmentation options and promotional opportunities.