{"id":31175,"date":"2021-01-20T00:00:00","date_gmt":"2021-01-20T00:00:00","guid":{"rendered":"https:\/\/www.truecommerce.com\/press-release\/rh-amar-choose-truecommerces-b2b-ecommerce-platform-to-improve-and-modernise-its-digital-presence\/"},"modified":"2025-12-08T07:35:07","modified_gmt":"2025-12-08T07:35:07","slug":"rh-amar-choose-truecommerces-b2b-ecommerce-platform-to-improve-and-modernise-its-digital-presence","status":"publish","type":"press_release","link":"https:\/\/www.truecommerce.com\/en-gb\/press-release\/rh-amar-choose-truecommerces-b2b-ecommerce-platform-to-improve-and-modernise-its-digital-presence\/","title":{"rendered":"RH Amar choose TrueCommerce&#8217;s B2B eCommerce platform to improve and modernise its digital presence"},"content":{"rendered":"<p>COVENTRY, UK \u2013 January 20, 2021 &#8212; TrueCommerce, a global provider of trading partner connectivity, integration and unified commerce solutions, today announced that RH Amar, the UK\u2019s leading importer and distributor of premium grocery brands, has moved to TrueCommerce to improve its customers\u2019 ordering experience, increase revenue and improve operational efficiency.<\/p>\n<p><a href=\"https:\/\/www.truecommerce.com\/uk-en\/resource\/rh-amar-b2b-ecommerce-case-study\/\">RH Amar<\/a> has chosen TrueCommerce to implement a B2B webstore to enable its clients to more easily place orders online. John Lilleystone, IT &amp; Systems Manager at RH Amar said that \u201cDespite having an incumbent B2B eCommerce platform we made the decision to go to market for a new solution. We wanted to further modernise our digital presence to improve the level of service we offer our customers. <\/p>\n<p>TrueCommerce had been recommended to me and after reviewing the platform we were impressed with the level of functionality and the connectivity and integration into our Sage ERP system.\u201d<\/p>\n<p>Ben Taylor, Business Development Manager at TrueCommerce said \u201cRH Amar will benefit from a B2B eCommerce platform which can facilitate online orders across mobile and desktop devices. The solution will provide the company with a transactional website which will reduce manual order entry and enable customer self-service across pricing, product availability and ordering.<\/p>\n<p>I am confident that through the TrueCommerce B2B platform RH Amar have the tools in place to target its content and messaging to a segmented customer base and deliver a significant return on investment.\u201d<\/p>\n<p>To learn more about the TrueCommerce B2B eCommerce platform, visit <a href=\"https:\/\/www.truecommerce.com\/en-gb\/products\/b2b-ecommerce-platform\/\" target=\"_self\" rel=\"noopener\">https:\/\/www.truecommerce.com\/uk-en\/solutions\/b2b-ecommerce<\/a>. <\/p>\n<p>About RH Amar<br \/>\nFrom small beginnings in 1945, RH Amar has grown to become the UK\u2019s leading importer and distributor of premium grocery brands, offering brand owners the most effective route to market, and customers a one-stop shop for fine foods.<\/p>\n","protected":false},"featured_media":0,"template":"","region":[317,293,319,301],"industry":[],"topic":[402,485],"product":[520],"erp":[558],"class_list":["post-31175","press_release","type-press_release","status-publish","hentry","region-europe-en-gb","region-global-en-gb","region-northern-europe-en-gb","region-united-kingdom-en-gb","topic-customers-en-gb","topic-press-news-en-gb","product-truecommerce-shop-en-gb","erp-sage-en-gb"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>RH Amar &amp; Co | B2B eCommerce | Press Release<\/title>\n<meta name=\"description\" content=\"Learn why RH Amar has chosen TrueCommerce&#039;s B2B eCommerce solution to improve its online capabilities and business performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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