See Why Nexternal eCommerce is Perfect for Wine Allocation 

To stay competitive in today’s multichannel market, wine producers need to be able to do business in every direction. However, for wineries utilizing allocation, a lack of online storefront functionality can make it difficult to communicate wine availability and purchase limits to your customers. This, in turn, can lead to shopper confusion and frustration, while making it more difficult for you to track allocated sales.
The TrueCommerce Nexternal eCommerce platform makes it easy to provide clear and concise allocation information to your customers. Our allocation software empowers you to earmark multiple varietals, set allocation timelines, and even establish different buying limits based on customer type.  With Nexternal, you can transform allocation from a dreadful headache into a consumer-friendly sales opportunity.

    Time-Saving Features and Automation

    • TrueCommerce Nexternal’s proven architecture can handle a high volume of orders in a short period of time
    • Create an unlimited number of customer types 
    • Set time-based allocations per product per customer type
    • Manage direct-to-consumer, wholesale, retail, mobile and phone orders in one convenient system

      “Nexternal is doing a great job of meeting our online business needs. They are extremely reliable for our customer security, order processing, and our reporting. By working with Nexternal, we were able to customize our shopping cart for better convenience of the consumer - therefore creating a better experience for the shopper.”

      Jeff Pisoni
      Pisoni and Lucia Vineyards

      Better Customer Experience

      • Simple, two-step checkout process
      • Easily create wish list requests
      • Accurately track inventory so you don’t disappoint shoppers by overselling
      • Seamless integration with ShipCompliant

      Customer Success Stories

      Transcendence Wines

      Transcendence Wines Grows Retail Sales More Easily with the All-in-One Nexternal eCommerce Platform and Mobile Point of Sale Solution from TrueCommerce

      Channing Daughters Winery

      Winery leverages best of breed eCommerce system with industry-leading Microworks POS software to grow direct to consumer sales

      Hazlitt 1852 Vineyards

      Raises a Glass to Exceptional Online Sales with the TrueCommerce eCommerce Platform

      Lewis Cellars

      Lewis Cellars uses TrueCommerce Nexternal’s omnichannel platform to handle and fulfill all their online orders, tasting room orders, and phone orders

      View all Success Stories


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