Is PIM for you?
If one or more of the following situations applies in your business, we would suggest that you should consider investing in a PIM system:
Your company has a large or rapidly expanding assortment of products
If your company sells a vast array of products or works with a number of suppliers who all supply different products it’s imperative to market them as accurately as possible. A PIM solution enables you to source, market, update and synch product content from a central repository to your online store/marketplace.
Your company is looking to grow online sales
A common way to grow sales is to expand the channels which your company sells on/across. Through a PIM solution you ensure that each products descriptions are optimised across all channels. See our blog post on PIM eCommerce which covers the 5 PIM best practices for eCommerce success.
You have frequent price changes
Are you having to spend time frequently updating your prices across all your sales channels? Or perhaps you've had occasions where you've inadvertently not updated your prices on a particular sales channel? With PIM integration with your back office or ERP system, price changes made within your business systems can be automatically updated in your PIM system, which are then subsequently synched to all your sales channels.
You have complex products which require succinct descriptions/ measurements etc.
Are you investing too much time into managing your products? Companies that manage varied and complex products can invest too much time into managing these products and instead this time could be reinvested into other strategic areas of the business. The goal of PIM systems is to ensure the product information distributed to potential customers is high-quality, consistent and accurate across the board.
You are looking to sell your products internationally
Translating and marketing products and their descriptions into different languages and currencies can be complex. With TrueCommerce PIM you can automate this process.
If you are still not sure whether PIM is right for you, take a look at our 5 signs you need PIM blog post. Or if you feel you would benefit from PIM, see how the TrueCommerce PIM solution can help you grow your brand and increase sales.
Start increasing your business's sales with a PIM system
Discover how this simple solution can increase sales and grow your brand whilst freeing up resources that were previously used to manually source and update product data.