What to look for in an eCommerce provider?
Overcome the traditional challenges of extending electronic trading by using B2B eCommerce to take orders and convert the data into EDI, ready for processing.
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Choosing an eCommerce provider for the first time can be confusing for many companies. In fact, switching to a new eCommerce provider can be just as daunting due to the business-critical nature of operating an efficient webstore. However, choosing an eCommerce provider does not have to be a painful process if you know what to look for.ย ย
- Can your B2B eCommerce solution cater to your business needs? As websites are tools that deliver sales to your business, can your system offer comprehensive, varied and intelligent pricing and promotional strategies that facilitate company growth?ย ย
- Can the website integrate with your existing systems seamlessly?ย ย
- How scalable is the solution in terms of usage/volume/functionality?ย ย
- What levels of support are available? Are you confident you can harness the tools of a B2B eCommerce solution without worrying about upkeep? Do you have SLA's you can fall back on?ย ย
- Ensure you select a B2B eCommerce provider that can migrate from a less functional solution to one which you will not outgrow.ย ย
An eCommerce platform includes software designed to build and operate an online store. They also handle essential retail tasks such as:ย ย ย
- Marketingย ย
- Inventory managementย ย ย
- Payment processingย ย
ECommerce platforms offer tools that allow merchants to create distinctive websites, manage business operations and scale their businesses as they grow and evolve.ย ย
Leading eCommerce platforms provide wide ranging features to support businesses at every stage of their ecommerce journey. Providers offer customisable website design options with robust inventory management payment processing systems. These platforms have built-in marketing tools to help research and development, which allows businesses to deliver a superior shopping experience to their customers.ย ย
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We've put together an e-commerce checklist for those considering eCommerce solutions.ย ย ย
Choose An E-commerce Platformย ย ย
Selecting an eCommerce platform is the first step in setting up your online store. Your eCommerce platform should enhance performance and reflect your brand identity.ย ย
Select A Domain Name And Hosting Providerย ย ย
Secure a memorable domain name that enhances brand recognition. You will need to choose a reliable hosting provider with an accessible platform that performs optimally online.ย ย
Create Your Home Page And All Standard Pagesย ย ย
Design essential pages such as the homepage, contact, about us, FAQ, privacy policy, and terms of service to provide a seamless user experience.ย ย
Organise Products by Creating Categories Or Collection Pagesย ย ย ย
Organise your products effectively with intuitive and well-designed category or collection pages.ย ย
Optimise Your Checkout Processย ย ย
Streamline the checkout process to maximise sales by ensuring it supports various payment methods and postage options.ย ย ย
Choose Your Sales Channelsย ย ย
Expand your reach and increase sales by utilising multiple sales channels and ensuring your products are available where your customers are.ย ย
Key Takeawaysย
- Ensure your eCommerce solution caters to your specific business needs, including robust pricing and promotional strategies that foster growth.ย ย ย
- Your eCommerce platform should support B2B functionalities and adapt to your evolving requirements without significant restraints.ย ย
- Your website can seamlessly integrate with your existing systems, such as ERP, CRM, or other critical business software.ย ย ย
- A scalable solution ensures long-term viability and reduces the need for frequent upgrades.ย