Key Takeaways

Sportsman’s Supply streamlined its EDI operations by replacing a costly legacy system with TrueCommerce’s agile, integrated solution—achieving full ROI in under a year. The new platform accelerated vendor onboarding, simplified NetSuite integration, and enabled rapid growth with fewer manual processes.

Onboarded 30 vendors in 10 days each and customers in just 5 days on average

Automated ASN creation, catalog management, and transaction monitoring across ~120,000 SKUs

Scalable, cloud-based platform reduced costs, improved reliability, and supported remote work during COVID-19

About the Customer

Sportsman's Supply Inc. has outfitted athletes, teams, and outdoor enthusiasts since 1968. Operating from a 100,000+ sq. ft. facility in Missouri, the wholesaler manages 120,000 SKUs from 500+ top brands including Rawlings and Coleman. Specializing in connecting manufacturers with major retail and eCommerce platforms, Sportsman's Supply ensures product availability through high-volume EDI transactions and value-added logistics support.

The Challenge

Replace a costly, rigid EDI solution with a faster, more flexible platform that enhances vendor and customer onboarding and integrates seamlessly with NetSuite. The new solution needed to accelerate transaction processing, automate SKU catalog management, and eliminate reliance on a slow legacy provider.

The Solution

Sportsman’s Supply deployed TrueCommerce’s integrated EDI and Supplier Enablement solutions to manage customer and vendor communications with speed and flexibility. The built-for-NetSuite platform accelerated implementation and trading partner onboarding, automated high-volume SKU catalog updates, and improved transparency across the transaction lifecycle. In just 60 days, the team was live with EDI and saw rapid ROI, with custom ASN functionality developed in under 2 weeks.

Detailed Results & Business Impact

With TrueCommerce, Sportsman’s Supply accelerated onboarding, automated order workflows, and achieved rapid ROI—while also enabling remote collaboration during COVID. Improved reliability, proactive exception management, and seamless NetSuite integration continue to deliver long-term value, preparing the business for scalable growth and deeper customer/vendor relationships.