Key Takeaways

Masterfit Enterprises streamlined operations, saved time, and scaled efficiently by integrating EDI and eCommerce with TrueCommerce.
– Direct QuickBooks integration delivers new orders into the client’s ERP system in 30 minutes
– Automation eliminates data entry, saving 500+ hours in customer service time in the first year
– Integrated eCommerce reduces shipping turnaround from 5-6 days to one day
– Unbeatable support meets the unique needs of a small business as it grows

About the Customer

Masterfit Enterprises began by training retailers on ski and snowboard boot fittings. They quickly evolved to designing their own insole and fit aid products, now sold in stores like REI and Vail Resorts, and on Amazon. With a team of just eight full-time employees and 15 part-time instructors, the small business has expanded beyond winter sports to serve running, hiking, and biking communities. Their journey into EDI began when a major retailer required it despite having no previous knowledge of the technology. What they lacked in scale, they made up for in vision and the drive to grow smart.

The Challenge

The goal for Masterfit Enterprises was simple but strategic: support all retail trading partners, both EDI-enabled and not. This required an integrated EDI solution for partners like REI, and a B2B eCommerce platform for others, all flowing into QuickBooks Enterprise for speed and efficiency.

The Solution

TrueCommerce Foundry delivered a one-two punch of automation and accessibility. Masterfit Enterprises adopted both the EDI and B2B eCommerce tools from Foundry, integrating them directly with QuickBooks Enterprise. Orders from major retailers and small shops alike flow seamlessly into QuickBooks, enabling faster processing and dramatically less manual entry. Customer onboarding is easy, and the support—critical to a small team—proved to be an exceptional advantage. When COVID hit, the remote access capabilities of TrueCommerce allowed the customer service team to remain fully operational. Now, Masterfit is preparing to go live with Pack & Ship to further enhance their warehouse efficiency.

Detailed Results & Business Impact

With TrueCommerce, Masterfit Enterprises built a supply chain as agile as their products. Automating workflows and integrating eCommerce with QuickBooks saved 500+ hours a year, cut fulfillment time from a week to one day, and improved order accuracy. As they grow product lines and channels, TrueCommerce remains their trusted partner for scalable, high-impact results.