About Customer

House of Raeford Farms is a family_owned and operated company that supplies fresh and processed poultry products to retail, food service, and export markets. House of Raeford's family of products includes several brands of frozen and ready_to_cook products, premium deli meats, and fully cooked chicken products, including House of Raeford, Speedy Bird, and Filet of Chicken. Headquartered in Rose Hill, North Carolina, the company operates poultry grow_out operations and processing facilities in North Carolina, South Carolina, Georgia, and Louisiana.

The Challenge

Outdated processes and batch_based EDI forced manual entry and rekeying of orders, leading to frequent errors and delays.
Mounting penalties from daily chargebacks due to non_compliant invoices and untimely shipments threatened profitability.
A failed initial EDI provider stalled onboarding of trading partners and failed to keep pace with aggressive implementation deadlines.

The Solution

House of Raeford Farms partnered with TrueCommerce to implement a secure, cloud_based EDI solution seamlessly integrated with Microsoft Dynamics 365 Finance & Supply Chain Management (FSCM). By leveraging TrueCommerce’s native FSCM EDI module, they replaced batch_based delays with a streamlined, embedded approach—eliminating manual entry, improving data accuracy, and strengthening enterprise_grade security across their supply_chain operations.

Detailed Results & Business Impact

House of Raeford Farms now views its technology stack differently. After implementing TrueCommerce and experiencing the value of a fully automated EDI system—native to Dynamics and seamlessly embedded within their workflow—the benefits became undeniable, positioning the company for future automation and continued supply_chain improvements.