Powering Growth Through Automation: Iowa Customs’ Success with Integrated EDI

The Objectives
- Implement a fully integrated EDI solution that seamlessly connects with Acumatica
- Optimize order fulfillment through automation to eliminate time-consuming manual processes
- Achieve a zero-stress implementation with reliable customer support
The Solution
TrueCommerce provided Iowa Customs with an efficient and seamless EDI solution that integrated with its Acumatica ERP.
The Results
- Seamless EDI Integration: Iowa Customs received a proven EDI platform through a quick, painless, and native integration with Acumatica.
- Streamlined Order Processing with TrueCommerce Scheduler: Iowa Customs saved 2-4 hours of daily manual order entry, giving the company valuable time back and allowing for business growth.
- Easy Implementation and Dependable Support: With a pre-built EDI platform and skilled customer support from TrueCommerce, Iowa Customs was fully implemented in under 20 days.
About Iowa Customs
Iowa Customs is a leading manufacturer of high-quality, American-made truck accessories that blend durability with bold design. Based in Iowa, the company has spent over 25 years engineering and refining products that enhance both the function and aesthetics of semi-trucks. With a nationwide network of dealers, Iowa Customs makes it easy for truck owners across the country to customize their rigs with confidence. Its commitment to innovation and craftsmanship ensures every truck is Driven to be bold.
Recognizing the Need for Upgrades and Automation
In its early days, Iowa Customs had a manual, time-intensive order entry process, requiring employees to input orders manually each day. As the company grew, it became clear that automation was no longer a luxury—it was a necessity.
Reflecting on these challenges, Terry Wurzer, President of Iowa Customs, shared, “We were entering several hundred orders manually each month. It was frustrating because it was time-consuming and left room for human error.”
During this time, Iowa Customs also made the decision to upgrade from its existing ERP to Acumatica. Finding an EDI solution that could integrate seamlessly with Acumatica while streamlining order processing was critical to sustaining efficiency and scaling operations. Iowa Customs found the right integrated EDI solution in TrueCommerce. By leveraging TrueCommerce’s EDI integration with Acumatica and automated order processing, the company eliminated manual inefficiencies and positioned itself for continued growth.
Implementation of an Integrated EDI Platform
A smooth and swift implementation process is critical for businesses transitioning to a new EDI platform. However, without a structured approach, the process can become prolonged, inefficient, and disruptive to daily operations. Wurzer said, “Our previous EDI and ERP portals overpromised and underdelivered, requiring 18-24 months for implementation.”
In contrast, TrueCommerce provided a pre-built EDI solution with native Acumatica integration, ensuring a structured and efficient implementation. With a dedicated support team guiding the process, Iowa Customs attests to being fully operational in under a month, with Wurzer noting, “Customer support was extremely knowledgeable and knew what we wanted, so it didn’t take long to implement. We gave the team at TrueCommerce our information and were implemented within 15-20 days.”
By eliminating the complexities of onboarding, TrueCommerce delivered a seamless transition, time-saving automation, and hands-on support. The result was a comprehensive implementation that allowed Iowa Customs to immediately benefit from a truly integrated EDI solution.
Time-Saving Automation from a Painless Implementation
The switch to TrueCommerce marked a turning point for Iowa Customs, dramatically improving its order processing and fulfillment efficiency. Wurzer shared, “When we integrated and switched over to TrueCommerce with Acumatica, our order process was streamlined tremendously.”
Before implementing TrueCommerce, the company struggled with the time-consuming task of manual order entry, which often stretched its resources.
However, TrueCommerce’s native integration with Acumatica allowed Iowa Customs to automate its order processing, cutting down manual labor significantly. “Before TrueCommerce, we spent all day entering orders manually. The automation process now saves us roughly 2-4 hours of work each day,” Wurzer explained.
Taking full advantage of TrueCommerce’s Scheduler tool, Iowa Customs was able to further refine its process. “Scheduler checks the orders that flow into our system every couple of hours. It automatically processes them from the moment they come in until the moment they ship out without us having to ever click a button,” Wurzer said. This level of automation was a game changer for the company, reducing its manually entered orders to just a fraction of what it used to input. Wurzer added, “Between TrueCommerce and our order portal, our hand-entered orders are 2-3% of what we used to input.”
The mess-free integration and automation provided by TrueCommerce have not only streamlined Iowa Customs’ order fulfillment but also made the implementation process stress-free, allowing the company to focus on growth and efficiency without the burden of manual tasks. “Everything is fairly automated. We’re a smaller shop but we do a lot of volume, so TrueCommerce is an integral part of our whole ecosystem,” Wurzer added.
Why Iowa Customs Recommends TrueCommerce
When it comes to TrueCommerce and its integrated EDI platform, Iowa Customs had nothing but praise, recommending TrueCommerce for a multitude of reasons. Wurzer emphasized, “We use TrueCommerce because it’s easy, seamless, and the customer support is top notch.” He further added, “TrueCommerce is truly an out-of-the-box solution and runs flawlessly,” highlighting how well the platform has performed since its implementation.
Iowa Customs’ experience didn’t stop there, its ongoing success encouraged them to spread the word. The company plans to urge its vendors to implement EDI with TrueCommerce. Wurzer explained, “We want to do the same transition with our top 10-20 vendors since it worked so well to make our processes seamless.”
He also noted the impact TrueCommerce’s EDI platform has had on reducing avoidable errors and saving time through automation. “With TrueCommerce’s EDI platform, you eliminate time and human error, a lot of small things that add up to be pinch points,” Wurzer said. The streamlined automation has allowed Iowa Customs to further optimize its order processing, cutting down inefficiencies and potential mistakes.
Reflecting on the overall experience, Wurzer said, “The implementation process of TrueCommerce’s EDI platform was super seamless, and I’d do it again in a heartbeat.” TrueCommerce’s reliable and efficient EDI platform has proven to be an invaluable tool for Iowa Customs, cutting down long wait times, delivering an efficient integration, and streamlining order processes to transform the company’s workflow and scale with its continued developments.