B2B eCommerce Platform for the Catering Equipment Industry

Increase sales and improve customer service with quick order entry, real-time stock levels, order tracking and the functionality to provide sample products


Accelerate sales with a B2B eCommerce platform that fulfils the unique requirements of the B2B catering equipment industry

Catering equipment plays a critical role in the success of a professional kitchen and understandably customers need and expect to be able to quickly and easily order products and have visibility into when they will arrive so they can avoid disruptions to their service. The TrueCommerce B2B eCommerce platform provides the perfect solution for the catering equipment industry, with 24/7 rapid order entry, access to real time stock levels and self service functionality. We’ve got considerable experience in the industry, helping companies including importer and manufacturer of light catering equipment, Neville UK PLC, and the UK’s largest independent catering equipment distributor, RH Hall, to maximise online sales.

Improve customer service with increased supply chain visibility

In a fast paced sector like the catering industry where time can be critical particularly when it comes to catering equipment, provide your customers with real time stock levels together with delivery timelines and order tracking, so they can make informed purchasing decisions and plan accordingly. This increased visibility will not only increase customers satisfaction, you will benefit from a reduction in the number of incoming calls from customers checking stock levels and the status of back orders.

“We were looking to move from a bespoke in house system to a new B2B offering that would cover our functional requirements whilst being integrated with our ERP system. TrueCommerce covered the majority of our requirements from the standard offering and were able to quickly develop some niche aspects of our online offering as part of the project in time for our go live ambitions.”Brian Westfall
IT Manager

Maxise sales with rapid order entry and 24/7 self service functionality

We understand that one of the main attractions of B2B ecommerce in an industry such as catering equipment is speed, efficiency and 24/7 accessibility. If your customer already knows your part numbers, the quick order entry feature of the TrueCommerce B2B eCommerce software solution allows them to key in, copy and paste or upload a CSV list of products to add products and checkout rapidly. The platform also checks stock levels and pricing, whilst intuitively offering replacement codes for items that are out of stock or discontinued.

The self service functionality is particularly useful in an industry that doesn’t typically operate during standard office hours. Allow your customers to not only order products 24/7, but also manage returns and back orders, obtain copy invoices and statements, and instantly view and pay invoices.

Connect your B2B catering equipment storefront to your back office system

Connect your eCommerce website to your accounting, warehouse management or order processing systems to improve efficiencies and remove the need for rekeying, whilst increasing visibility across your business. The TrueCommerce B2B eCommerce software solution has comprehensive integration capabilities with a powerful framework which allows rapid integration with business systems including SAP, Sage, Microsoft & Oracle.

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B2B eCommerce Integration

Drive sales of new product lines with the efficient management of samples

Allowing B2B catering equipment customers to order free samples of certain products is a good way to encourage customers to purchase new product lines in the catering equipment industry. The TrueCommerce platform allows you to determine what items in your catalogue can be ordered as samples and also which buyers have access to this functionality so you can maintain complete control over the volume of samples issued and conduct the necessary after sales follow up.

A single B2B platform for all your orders

TrueCommerce enables you to capture all of your B2B orders on one single platform, increasing efficiency and visibility across your supply chain.

Whilst our B2B eCommerce solution is ideal for your smaller customers that do not use EDI, if your clients include large corporations, it is likely you need to trade with them via electronic data interchange (EDI). As well as our market-leading EDI solution, we also have a PDF order processing solution ensuring you have a range of solutions for trading with all your customers, regardless of their size or their technical capabilities.

All of your customers’ orders, regardless of how they are received, are converted into a standard digital format and sent to your business system for processing.

The catering equipment eCommerce platform

Here are some reasons why leading companies in the industry have chosen TrueCommerce as their catering equipment eCommerce platform provider:

– All orders can be captured though a single catering equipment B2B web platform

– All channels to market and supply chain data can be unified on one platform through one connection to one provider

– Our global trading partner network makes it quick and easy to connect to the entire supply chain

– Our catering equipment eCommerce platform is recognised and trusted by leading manufacturers, wholesalers and retailers across the globe