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Objective

Replace an expensive and underperforming eCommerce system with a more flexible solution that offered key features and greater hands-on control.

Solution

Implement the TrueCommerce Nexternal eCommerce Platform to reduce costs and allow for in-house updates and maintenance to extensive online catalogs.

Benefits

  • Reduced monthly eCommerce costs
  • Ability to assign multiple prices to the same SKU, to easily offer products to different types of clients at different price points
  • Scalability to cost-effectively support massive and sustained sales growth


“With Nexternal, I can load new content and manipulate the data myself and make things look just the way I want them—instead of somebody else having to do it and me having to manage that. The amount of control that I personally have over my webstore is probably the thing I like best about Nexternal.”

Philip Leichliter
Owner and CEO
J Philip Group

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