B2C eCommerce | eCommerce Platforms For B2C

B2C eCommerce for Online Storefronts and Shopping Carts

Sell directly to consumers with a B2C eCommerce solution that reduces shopping cart abandonment and maximizes order conversions.

Whether you are looking to jump-start your B2C eCommerce presence or expand the impact of your current online presence, you need an online storefront that complements your brand identity, so your customers feel like they never left your website.

You also need an elegant, user-friendly B2C eCommerce shopping cart that delivers all the features customers expect—and all the flexibility and options you need to meet current and future business needs for pricing, catalog management and order processing. A unified commerce system from TrueCommerce Nexternal works for in-person, mobile, phone, club (i.e. wine club software), subscription orders, and even Amazon orders.

Finally, you need a vendor with knowledgeable and helpful support staff who can ensure a smooth implementation and rollout, and respond rapidly to issues.

The TrueCommerce Nexternal eCommerce Platform offers the best shopping cart solution and expert customer support in the eCommerce industry. Offering an unmatched customer experience with maximum ease of use, Nexternal eCommerce reduces shopping cart abandonment and maximizes order conversions.


Schedule a demo or get more information from an e-commerce specialist.

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B2C eCommerce Video

See how TrueCommerce Nexternal B2C eCommerce provides online storefronts and shopping carts that reduce abandonment and maximize orders.


On the business side, Nexternal’s easy-to-use Order Management System (OMS) delivers powerful reporting that makes it easy to drill down to key analytics, plus integration with your Salesforce.com CRM solution. Nexternal eCommerce can also integrate with many popular accounting or ERP systems using TrueCommerce Connect..

Other key Nexternal B2C eCommerce features include:

    • Always on-screen shopping cart
    • Upsell overlays, dynamic cart footer messaging and other upselling tools
    • Always available shipping and tax calculator
    • Single-click reordering
    • Integration with the Salesforce.com CRM solution
    • Social media integration (Tell-a-Friend, Facebook Share, Twitter Tweet, Pinterest) to help drive social sales
    • Suggestive search
    • Automated order confirmation and shipping confirmation emails
    • Payment options defined by customer type
Learn more about B2C eCommerce on the TrueCommerce eCommerce platform. Schedule a demo with an eCommerce specialist today!

“Our storefront lets customers choose between pickup, ship or a mix of both in the same order, and even lets them specify multiple ship-to locations. You can even see all of that in realtime in your shopping cart, which is very nice. Those are pretty powerful features that other eCommerce systems don’t offer.

Cassie Courtney, Sales & Marketing Director, Maryhill Winery